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Understanding what drives them allows us to craft the tone of voice, vocabulary and approach that they will respond best to.
We help small businesses manage all aspects of their marketing – from branding, to social media, to marketing consulting, and beyond.
The language was original and lively, creating the tone that we were looking for.
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noun: 1. a set of moral principles, especially ones relating to or affirming a specified group, field, or form of conduct.